Hot Aches Productions has teamed up with The North Face and The Climbing Worksโจ to launch worldwide free stream premiereโจ. Award-winning climbing film producer Paul Diffley is planning a new route he hopes will propel his latest film ยOdysseyย to the top of the climbing film charts. Diffley has teamed up with global climbing apparel giant The North Face to attempt a daring alternative to the usual festival launch route. The film is being premiered at the worldยs biggest bouldering wall, The Climbing Works, Sheffield, on 10th November and at the same time will be available to view on free stream via the Hot Aches website for 10 days. During this time the film will also be available to buy on DVD or via download at a reduced price. ยOdysseyย - Hot Achesย 10th film (directed by Dom Bush) - is an epic two-week road trip with four of the worldยs best climbers tackling some of the best areas of traditional rock climbing in the UK. James Pearson , Hazel Findlay , Hansjรถrg Auer (Austria) and Caroline Ciavaldini (France) and the four man camera team visited the Lakes, Pembrokeshire, Shropshire, Northumberland and North Wales.โจโจ James will give a talk before the film and James, Caroline, director Dom and producer Paul will also be at the Climbing Works for a Q&A to give the audience their behind-the-scenes insight into the making of the film. Producer Paul Diffley says: ยMy normal route would be to enter film festivals and do a traditional premiere. Once a filmยs done the rounds at a few festivals it becomes available for download and sale on DVD and then via specialist channels. Festivals are great for the people there but even the biggest ones only a few hundred people will see the film and a few thousand will ever buy on DVD or download. ยBy holding a worldwide online premiere we hope thousands and thousands of climbers will enjoy it for free during the initial ten day period. Obviously this is a commercial venture and I hope some of those people will then enjoy it so much that theyยll buy a copy to keep and maybe buy a DVD for a gift as a present for a friend.โจ โจยThe North Face are natural partners. In terms of climbing theyยre probably the biggest climbing company out there globally. When I started to put the team together I was looking for strong rock climbers. Iยve worked with James and Hazel before who are both sponsored by The North Face who have a really strong rock climbing team. So with two of the climbers fixed it made sense to make it a North Face quartet with Caroline and Hansjรถrg. They also have a really strong online and social media presence so itยs a strong partnership to try an innovative new method of distribution.ย Michele Scarano, Head of Digital & Social Media, The North Face (Europe, the Middle East and Africa) said: "Since climbing is in our roots, we feel that authentic content is key to engage with the community from pro to enthusiast. We understand that followers and fans are hungry to know more about our athletes and their incredible feats through online platforms, as we've just seen with our l ive reporting from The North Face Kalymnos Climbing Festival ." The Climbing Works will be showing an exclusive extract from Odyssey at the interval of the Reel Rock tour screening on Sunday October 7th. BUY TICKETS ( ยฃ5 & ยฃ4 concession). Odyssey will be screened at The Climbing Works, Little London Road, Sheffield, S8 0UJ. Tel 0114 250 9990) on Saturday 10th November. Doors open at 8pm. Talk starts 8.30pm and film starts 9pm. Cover image credit David Simmonite
FREE stream worldwide premiere of trad climb road epic Odyssey